• 73% Attracted to VR Ads Relating To Travel

    When it comes to accessing advertising on virtual reality and augmented reality platforms, consumers say they want to experience travel destinations, but are most concerned about needing additional software and hardware.

    Finding where to view AR and VR ads and using too much cellular data are also concerns, according to a new study by Vibrant Media

    You can read the full article here, as featured on Mediapost