Image
  • Home
  • About
  • Advertisers
  • Publishers
  • News
  • Contact
PRIVACY
Login
View Post

As the third-party cookie crumbles, publishers scramble for alternatives

In Vibrant News by bnyquistOctober 9, 2019

Curated News from Digiday.com on October 9, 2019 Publishers are chasing ways to commercialize their first-party data. Their goal: Create audience identifiers that help clients target the right people at scale, without …

View Post

Brand Suitability Shows How Content Is Still King (or Queen)

In Vibrant News by bnyquistOctober 9, 2019

Curated News from MarTechAdvisor.com on October 9th, 2019 In their Brand Safety research, the Trustworthy Accountability Group Brand states, “Brand Safety is a component of a larger effort to control ad placement …

Recent Posts

  • Context Is King for Brands Seeking Households with Kids: Wildbrain Spark’s Charles Gabriel
  • Apple’s IDFA Change Will Destroy Chunks Of Economy: LUMA’s Kawaja
  • Campaign Planning: Rolling With The Punches
  • The Way You’ve Been Shopping Has Upended Advertising
  • How AT&T Is Navigating Media Buying During A Pandemic: Carter

Archives

  • September 2020
  • June 2020
  • March 2020
  • February 2020
  • January 2020
  • October 2019
  • September 2019
  • November 2018
  • October 2018
  • September 2018
  • August 2018
  • July 2018
  • June 2018
  • May 2018
  • November 2017
  • October 2017
  • June 2017
  • May 2017
  • April 2017
  • March 2017
  • February 2017
  • January 2015
Privacy Policy | Opt Out
© 2020 Vibrant Media. All Rights Reserved.
Cookie Consent
Image Image Image Image
  • Home
  • About
  • Advertisers
  • Publishers
  • News
  • Contact