Context: The Smoked Paprika Of Your Campaign Recipe

In Vibrant News by bnyquist

Curated News from MediaPost on March 31, 2021


In the olden days of internet-based advertising, content was king.  In the more recent era, we left behind the old-time model of monarchy-focused governance and moved to a more parliamentary approach that abolished the idea of a king and replaced it with a prime minister named “data.” 

Of course, as the monarchy was pushed aside and simply made to be a figurehead and the real-world work was done by the ministers in “data,” an insurrection arrived led by the likes of Google, Facebook and Amazon.  That insurrection has left a truly unstable governing structure that seems to point toward a future where, once again, content may be king.